Black Is White

curaprox white is black toothpaste

Charcoal Toothpaste.

Curaprox’s “Black Is White” is a black toothpaste that doesn’t contain chemical bleaching agents, as most whitening pastes do. It contains activated carbon, absorbing the particles that cause discoloration and a physical blue filter that makes the teeth even whiter. Black Is White protects the enamel with a thin film thanks to the hydroxylapatite, and even fills in small holes. It also has a slightly cooling effect!

No SLS. No triclosan. No bleaching agents. Made in Switzerland.

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